Digital Marketing and How To Keep Track of Your Progress

Digital Marketing has garnered such omnipresence that it almost obligates many entrepreneurs and business owners to inevitably dabble into this relatively new marketing strategy. However, digital marketing can’t be described or collapsed into one single point. Rather, it comprises many different sub-branches within its ecosystem:

  • SEO (Search Engine Optimization)
  • SEM (Search Engine Marketing)
  • Influencer Marketing
  • Content Automation
  • E-Commerce Marketing
  • Display Advertising
  • Social Media Marketing

Digital Marketing and Why It Became So Popular

That’s why in order to maximize the output of the marketing department, many companies hire experts in these particular sub-branches of digital marketing rather than getting by with one omniscient marketer and be done with it. It is simply so comprehensive that to tackle every branch in an ordered, thorough, and efficient manner is a Sisyphus task. 

Not to mention that the scope of digital marketing has grown so large that many modern marketing campaigns focus exclusively on the digital side of things since it embraces the more vast and diverse audience group than any other marketing medium can even begin to imagine ever embracing. And it seems that this trend is not going on a downward spiral any time soon. On the contrary, there is an evident and patent shift towards even more profound integration of digitalization in our mundane lives with the advent of the 5G network and Artificial Intelligence.

The beauty of Digital Marketing is its flexibility. There are no restrictions on what to change about your stratagem nor on when to change it. No need to scrub off billboard signs or rebrand flyers design, everything can be turned 180 degrees at any point of time in a matter of days or even minutes. That’s one of the reasons why digital marketing has seen such a surge of popularity. However, the main reason is, of course, the scope of outreach that allows marketers to claw back even more audiences. Although it didn’t come without a side effect.

The Problem With The Monitoring and Tracking

With this unstoppable enlargement of the digital sphere, digital marketing strategies have been constantly evolving and shapeshifting. This caused a justified confusion amongst many who pursue the digital marketing medium either as a job or as a supplementary tool for business. The main grudge that many have with digital marketing is how meandering it is to navigate and monitor. 

Traversing digital marketing grounds on your lonesome is quite a task to accomplish. There are just so many things to keep track of and monitor on the never-ceasing basis that you can’t but feel overwhelmed. This intrinsic nature of digital marketing is hard to get a good grip on and fully tackle without a finely-tuned and omnipresent tool that aids you in maintaining a constant overview of your strategy. With digital marketing being such a multifaceted and complex marketing avenue that encompasses a wide array of outlets and inlets that need meticulous and thorough scrutiny, the need for a tool that can shoulder this work off of you is relevant, to say the least.

Whatagraph – Unique Tool That Remedies Annoyances With Digital Marketing

This is what Whatagraph strives to accomplish. Whatagraph is an expert digital marketing reporting tool that helps you to visualize various marketing data channels and bring them together in one complete and consummate package. Social Media, PPC, SEO, E-Mail everything grouped in a simple and easy-to-use analytics screen, giving you a full list of every iota of data in an understandable and visually-appealing fashion. Whatagraph encapsulates all of the digital marketing aspects, simplifying your reporting and campaign assessment on a never-seen scale.

Whatagraph brings the complexity and diversity of digital marketing analytics down by a substantial margin. With Whatagraph even someone with zero experience can in no time become a renowned digital marketing analyst. Since every aspect of the Whatagraph system is made to be approachable, easily digestible, and lightweight. 

Whatagraph’s reports are scaled to follow the same philosophy – easy to master and deploy. With Whatagraph’s report system you can be certain that even the most callow of your digital marketers won’t make a glaring mistake or commit an act of negligence. Whether you want to take full manual control of every bit of report in your hands or set up automated and scheduled marketing reports so as to not clutter your mind much, depends only on your whim. 

Whatagraph also allows you to create multi-source reports which will be of an unconditional help when it comes to comparison marketing. Compare different sets of data sources to the same metrics with unprecedented ease. Monitoring metrics of separate landing pages, visitor count, conversion rate, and sales will become a second nature that doesn’t bore you but rather inspire by its simplicity. 

Whatagraph Customizability and Importing

Bring life and reinvigorate your stale blank canvas of a report with Whatagraph’s customizable branding, color schemes, logo, and everything that can in theory be fiddled with. With a little bit of flair from Whatagraph’s customizing instrument, your report will bear a needed stroke of individuality. To add even more striking differences to your report you can also attach personalized images. Either to emphasize the point or simply to visualize the insipid data with a raunchy image, the freedom of what to make of it is truly restricted only by the drive of your imagination.

Whatagraph allows you to import your own custom data into Whatagraph’s toolset. This grants you an ability to utilize all of the Whatagraph features to tune and tweak your own infographic report that visualizes and accentuates aspects of your business’s progress like customer acquisition, retention, and revenue. 

With Whatagraph you are also free to include in a single report as many campaigns as you like. You can navigate them by various time spans and date ranges while also choosing data from any imported campaign to ensure an even more flexible and supple data management and planning.

Whatagraph revolutionizes the understanding of how digital marketing works. It simplifies the overbearing nature and complexity of many aspects of digital marketing. Delivering a clear and concise report on everything you, either as a business owner or marketer, want to be aware of. Whatagraph transforms the boredom-inducing word “analytics” into an approachable, visually endearing tool that empowers your marketing genius and paves the way to a successful marketing campaign!


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